Ryan Alford, Brian Ludden & Brandon Steiner Talk What’s Wrong With Sports Coverage Today

You can't follow the pack or most people when things get bad, everybody panics, everybody gets all nervous. That's when you could really advance. When things are a little wobbly, most people freeze. I always say take action over anxiety. They need to remove the L from NFL and make it NFV, National Football Entertainment. They get to remember what they're doing here to show. And that's what Mac the Fee figured out. That's what World Wrestling Entertainment figured out. I don't even watch wrestling but when I do I get it, the theater. And no, it doesn't have to be acting, but you need some theater, you need some entertainment value. Everyone has an opinion. I've learned that on something. The second thing is companies can help each other. Goldman Sachs is not helping, you know, Merrill Lynch or, you know, Bank of America. We can help each other. Like, Grant and I have done partnerships, or we're gonna do more. And that's smart. That's what I love about the industries that can help each other out. Welcome to the Trading Cards and Collectibles Podcast on the Radcast Network. From Jason Grails to Colin Bluffs, I'm going inside the hobby. Are you ready to collect? Let's get at it. Here is your host, Ryan Alford. Hello and welcome to Trading Cards and Collectibles here on Friday, November 14th, 20, 25, it's our weekly catch up here, Ryan and Brian. And you've got a little special guest coming in. We got an OG. I'm gonna call him that whether he wants me to or not. He is the OG. We're in the style of what's up, brother? What's up? What's up? First of all, I had a fabulous time in my last conversation, avoided like an hour of therapy. I was able to just release all the stuff that was bothering me. So I'm excited to come back and get into some real conversation, talk about what's going on. I feel like a little bit, I don't know if everybody feels that way, but it's kind of like the NBA season is kind of, I don't know what's going on there. Honestly, I just don't know if it's clear. But the baseball thing was so exciting. So I'm feeling like almost like the high, almost like malnutrition of sports without that baseball excitement. The football season seems like it's just going on forever. Like the season doesn't seem like it's ever going to end. And it's getting a little boring to be honest with you. And I have no idea what's going on college sports because it's really like semi-pro anyway. And it's just the same old teams beating up on the other teams because they have so much more money. And that's kind of like my concern these days is that I'm having to start talking to my wife again. I can't use the big gameplay. It's not working for me. And she's like, you really have to watch another game right now. And I'm like, yeah, not really. I could be summarized a lot there. I mean, as a football guy, I might disagree. But I will say there was something about the World Series and the energy of all that that even captured me who has been my boys and I kind of like, you know, have been kind of passive baseball for a few seasons. It kind of reactivated. And there's definitely an energy around it that feels a little bit like where they're catching our breath or a little bit in a lull. I mean, football, the beautiful thing about it is, if the game you're watching isn't working out, you can always flip on the four other games. And you can really just move right into it, which you can't always do with other sports. And it seems like there's a lot of football anyway. Like, you know, they got Sunday night. They got Monday. What a great job NBC does on Sunday night. Monday nights actually found its rhythm now with some real commentators. That's a good watch. And then you got football all day Sunday. I'm liking, you know, that I mean, there's nobody who's just done it better than the NFL. They have figured out how to get money out of everybody and every which way. And I think as a business person, like, I'm always thinking like, I need to be more like that. You know, how can I spread my wings? How can I collaborate with more people that have more money that could take advantage of what I have? And vice versa. And I just think they've done it in a way which everybody seems to be cool. I mean, even the NFL is all like six channels, six. And everybody's cool. And also think about all the different countries complaining. I mean, he sold out stadiums, London, Germany, Spain. I'm like, that's pretty cool to get up at nine in the morning or whatever when I get up on the weekend and football's on for $15. Collectibles.show is where you'll find all of the channels and learn more about what we're doing. And ultimately, hey, we want to hear from you. You do case hits at collectibles.show. What's you to send in your favorite pulls of the week? And here's the difference. This isn't about just value. Hey, we want to see some $10,000 hits had a couple of those myself a few months back. But it's not just about the values about what you're collecting. What means something to you? Share a story, share a video of you holding up the card that you hit last week. It was your favorite player and you nailed it. So case hits at collectibles.show send in those videos. I want to know the stories. We're going to bring it to life here on the show. We're going to do a segment each week once we get rolling and get some videos in where we share that on the show with us. We want to feature you on collectibles.show. It's so funny, Brandon. You mentioned the how well they do Sunday night football. It does remind me like how much that theater and all that goes on with that matters. Because I'll sometimes catch myself, you know, watching the Tuesday, Wednesday, like the Mac attack or like, you know, footballs on all the time. And I'm like, why is this? I know why it's boring, but why is it? It's the commentators that, you know, it's the de-league commentators. You don't realize how much professionalism, how much interest, like good commentators, good storylines and everything else that's built around the game matters. It does. It's everything. Otherwise, you just watch, I mean, the commentators are critical. There's never going to be like power co-cell down Meredith. I mean, there's never going to snuck on that Monday night when you think about what we had. I mean, that was entertaining. Those guys were, I mean, I wish some of that was, we'd come back. And it's not, it's not that Romo and Brady and, and, and eight men. I mean, they're good, but we don't get the best of them. I mean, if they put their hair down, maybe Ada Gummy, had a couple beers. I'd like to see what they're all they're really thinking about. I agree. You know, every now and then it slips, but they don't really give you, like, that was a stupid play. Like that guy sucks. That was terrible. And, and I think this room for a channel, like, yeah, the, by the way, do you sense the tension with Eli and aren't paying a little bit? You have a night? Yeah. Definitely something going on there. It was a little weird. He was usually goes, goes along with anything, but I just feel like they need to be a completely uncensored channel that we can actually listen to someone who knows what they're doing and is completely torching anybody and everybody with a complete truth. If you watch her, you don't really know what's going on that game. Other what they tell you. Herb Street podcast. If he would become the character or the person the real person he is on his podcast on Thursday night, it would be much watch TV. Like, because he lets a good, he lets his hair down on his podcast. Like he says it exactly, you know, and I'm like, it's a little bit where we get with Pat McAfee. Like, yeah, he's been a breath of fresh air at least for me. I agree. Besides being entertaining, besides like doing the right thing with, with these field goal kicks and I just think he's unbelievable. He's funny. He's funny. He's not sitting there ripping on people all the time, but he will at time. It's time to get real. Like, I love that. I wish it was more of that. And I can't get enough of him, man. Like, he's just a, and you know, he's knowledgeable because he played. I mean, he played it. He's lived it. He's respectful. I think he's just what a great package of what a great package he's put together, man. I mean, I don't know if everybody is listening to this. I could agree, but like, I just think he's become a really good watch. He fought the status quo with the SPN and told them to go out themselves, you know, people that were giving him a hard time. This is how it's going to get done. And I feel like when I watch this show, generally speaking, I'll find out something that I didn't know prior to the show, which I think's really important. Hopefully we'll cover that in this conversation. Like, but I think it's important to deliver something that the audience didn't know other than just, you know, we're hitting the same old soup. I won't Brian to respond to that. Then I want to share something related to McVee. I mean, Brian, what's your take on McVee? We were, I was lucky enough to go to the studio with Erlocker and I, and he did a lot of, a lot of kind of shout out. This is when he was, you know, this is three years ago, so I kind of caught him on the way up. I don't think he would have me again, but, you know, I'll be knocking on that door and see what happens if he answers. I love him. And let me say this, he inspired me with my business show right about now, which I consider the edgy, you know, he was the inspiration for kind of taking a left turn with business and content, a little edger, bringing on people. Like, I think he's amazing. And I don't always love every little thing, but I respect the hell out of the entertainment value. And they need to remove the L from NFL and make it NFE, National Football Entertainment. Like, they get to remember what they're doing here. It's a show. And that's what McVee figured out. That's what world wrestling entertainment figured out. I don't even watch wrestling, but when I do, I get it, the theater. Like, and no, it doesn't have to be acting, but you need some theater. You need some entertainment value. How great is Saturday mornings? Yeah. I get up and look forward to that show. I watched it because I love the holds. You know, I love all those guys. That was a classic, you know, almost comparable them to like Barclay, Kenny, Smith, and all that and Shaq. I mean, that's an incredible show too, by the way. Yes. And you realize it's not easy to put those shows together for some reason and get the chemistry right. But I got to tell you, man, like, Pat has gotten the best out of Sabin. He's got Sabin laughed. He's got Sabin comfortable. He's lose. He's, he's, you know, you know, that guy's got great insight. Yes. A hundred percent. Yeah. But he does that. What I like about Pat is you nailed it, Brandon. When you said this, like, he doesn't, he shares his opinion and he's direct, but he's also disarming and respectful. It's like he has this ability. Some people are either all or nothing. Kind of like, you know, fine bombs all jerk all the time. You know, like a lot of these guys are all or nothing. And Pat finds this line of being endearing, warm, edgy, and critical sometimes. And he, he blends it all together really well. Yeah. Sure. He wears exactly the whole thing is this. It's a pretty good package. I agree. That's why I think it starts with like, he takes, doesn't take himself too serious. And because he's, he's doing what he, he loves, he's getting paid for it. And it kind of radiates around like all good leaders have that ability. I want to touch on something, Brandon. You're a said, we like him because he keeps things real. And I would say that's you. If I, if knowing you over these years, it's been a pleasure, but you do keep it real. And I have a little story that it kind of will tell you how it is. So in the, at Cleveland, at the national, a lot of VIP lounge, we had a back room, nice tables, chairs, some refreshments. I had a great time with my boys. It was wonderful. And so Brandon came in and he and I are talking. And the next person in the room was Gary. And Gary's like, oh my gosh, my idol. And they know each other and they give hugs. And Brandon says, Gary, I'm glad you came in here. I got some, I got something to tell you. Because your autographs are shit. You gotta do a better job with your autographs. And Gary just like looks at us and starts smiling because that's how I love this guy. Yeah, I mean, listen, I've had a few moments with a few players. I've had again this kind of conversation and they don't always go pleasantly easily. And I got into Gary because he left out my cards. I bought some Gary friends cards, which I'm a fan of his cards. I like the cards. I think they're cool, but I saw the cards differently. First of all, there's great art. It kind of cools to believe me on messages. So I send them out as gifts to people because they say these cards remind me of you. You know, your generosity reminds me of this card or your intensity or your focus and all those cards have those little innuendos on there. And I looked at it as a corporate gift, not even as a typical card collectible. But then he takes the card and he freaking puts a line through it. I'm like, that's his order. I'm like, no, it's like, I said, Gary, you had you a mind like you just ruined my card. That's not an autograph. You don't know what I mean, that's, that's like some Russian hockey player comes over. It doesn't speak English, gives you that. It reminds me that because that's what I got with the Russians and they came over back in the 90s when I'm surging him and cheating off. And Alexei Koval, all those guys came over. I'm like, dude, you got it. But they don't ask for it. But you forgot your name in English and make sure you spoke one of the two names so you could read it. And they started doing that. I just remember that lesson as I made them a thousand dollars and do a three hour appearance and they were like happier than you know, they were happy as human beings on the planet. And I made my 150 dollar commission. I was happy. Jeez, those were the good old days. Yes, but it's still funny that you told Gary. And Gary's probably not, you know, he's probably got a little bit of, but he's probably used to just getting told, you know, he's kind of the guy that's telling people more than getting told. I'm having four boys that are younger. I've got from nine to 15. There's nothing more disappointing to my kids. Like they wouldn't care who the autograph was, but when they get it and they open the pack and they got an autograph and the guy has just mailed it in like two letters or you can't read it. And it's, it's, I'd say six or seven out of ten or that way. It's more of those that are shit than are good. And it's the look on their, they're just disappointed. You know, so it's like, you couldn't, they couldn't take the time to like figure out how to write their name. I mean, it's, I don't know. I think there's, I think you can make a good point in like, hey, we need to lead the charge. Like, let's make it matters, though, you know, it matters. It makes the piece a lot nice when you have the autograph and they sign it correctly. We have to have the whole shame of like the worst autographs. I mean, I have to put that. I always have the the greatest autographs I've ever seen. I've got that list pretty well in my head now, but maybe the worst autographs could be a fun episode. Yeah, TCC, uh, worst autographs of all time. Yeah. Tom, Tom, Tom gets stuff up his game. And I think Tom should put for $2,000. I mean, I want either DNA or I want some blood or something like or in his scripture, $2,000. How is that helping the hobby is supposed to be the man of the hobby who's opening up card shops and he's charging 2000 for his autograph. Like, that's not helping us. And I always feel like when I had a big name athlete and you were getting bigger numbers for his autograph, I always thought the 8x10 was the little Johnny for the kid. Maybe not the most collectible thing. I have an 8x10, but I always ask my players to sign the 8x10 is really cheap so we can sell them inexpensively. We knew they weren't going to go for big money down the road, but at least the little Johnny, he could put it up in his room and he has his autograph. And that's guys like Tom Brady and even a Michael Jordan, you used to sign 8x10's a lot cheaper by the way, Jordan. I know he has forget about that's all been forgotten about, but he's Jordan's been Jordan, you know, since day one. He's always been like, I'm not signing a lot of stuff and it's always been kind of tight. But there was a point in time in the early 90s when he was signing 8x10, you could pick up one for a hundred bucks and he was signing certain things cheaper. But it's like some guys don't understand, you have to build that up. Yes, so that talks about the other thing Brandon that I wanted to talk about. Tell the story about the Yankee Stadium and how you took a advantage of that opportunity of old Yankee Stadium getting torn down because talking about starting, you know, starting something, I thought that was super interesting. You know it's crazy about that. It took me and people don't realize that people always want to do what I do, but they never want to do what I did. And it's like, hey, like I'm working two years to get Yankee Steiner done at the time. And I knew that would change the whole business as far as collectibles once the Yankee's gone on board, all the other teams and they did the leagues have now gone on board. I knew it'd be a big game changer. And I think when you lead in an industry, you have to sometimes do for the common good. So I'm trying to get this deal done. And it's done. And the last second, I'm like, man, like if you guys ever take the stadium down, I've got to be the guy who does that, right? He goes, we're not adding up to the contract. We're not moving in. I'm like, oh, man, I forgot to put that in there. That's crazy. But meanwhile, five years later, literally, I get caught up to the executives offices and like, hey, look at this. We're building a new stadium. I'm like, I know we probably, what's amazing is they remembered. And I know we promised that you were going to be the guy to do it. It's a little more complicated, but the city had owned it. And it was, I'm in the middle of doing two stadium demos. And next time I come on the show, if you have me, I'd love to be able to tell you one of those really is a really big deal that I'm about to announce in about 10 days. It's a very big deal for you and I fell fans. But it's crazy like how much is involved when you actually take a stadium down at least the way I viewed it. And it was different than anyone else. So I went to the Yankees. I'm like, this is a three year plan to take Yankees stadium down. They're like, what? Well, you know, I want dirt. I got to lift the grass up. I'm going to freeze dry it. I'm the black. I'm cutting that up and I've read you Jackson. I'm cutting all the foul pulls up. I'm creating a whole bunch of products just for the foul pulls alone. Then I've got the lockers, which got me into deep trouble because all the players wanted their lockers and they thought she'd give it to him for free. And free wasn't going to happen because between when I was had a pay to do all that work and when I had to give the city, and I had to give the city $11.5 million right up front. There's a lot of money. And the seats need to be renovated. They had led in the pants. We had to scrape all the arms down and repaint and put them in another and I mean, there's so many complications there. We were selling the lights, the speakers. I mean, we really, I mean, the coolest thing that I found in Yankee Stadium and all that stuff, we were digging in. But I found these. I was looking for bricks. We had 9,000 bricks in Monument Park and I knew I could sell those and I did. But I found these bricks in the ceiling that were from the original stadium from 19 and the 20s called Cold Brick. And they sell five, six hundred bucks on eBay when you see them. And it was like two days before I find negotiated to pull those bricks down from the ceiling. There were 5,000 of them and it cost me 50 grand right out of the gate to pull the bricks down because you and people. What's crazy is, so we get all this stuff going and I'll leave you with this one story. So outside my office, I see my warehouse guy and a couple of the, you know, people that work on development products look like they're having a little bit of a nervous breakdown. I go, what's going on? What's going on? They're afraid to come out of the office and tell me, but they had ordered 9,000 cases for the bricks. 9,000 cases and they go, the bricks don't fit. Like, holy shit, the bricks not fitting your kidney. So in this way, it's not what happens to you in life. It's what you do with what happens. So I go to them, I go, look, I want you to take a slice of the brick off, which we did. We sliced the brick piece so it would fit in the case. Perfect. Then we take the slice. I wish I had to show you example. We took the slice of the brick and then we created a monument park piece of it to every number. Maris, mantle, Demagia would have a picture of the retired number and a slice of the brick. That would be one of our best selling items and me, I end up with 9,000 more products to sell. And those sell for 400 bucks on eBay. It's unbelievable. $400 for a slice of the brick that didn't fit in the case with just a picture of the retired number. Can you share? Okay, 11.5 million is what you paid. Can you share what you made or do you feel comfortable? Yeah, I could. It was 11.5 plus you got to remember you got to pay the guy to take the seats out and take all the stuff out. By the time I got the lights turned on, I'm 16 million in the hole. And here's a debacle of this holy Yankee Stadium thing, which I don't really if I ever shared it, but I'll share it. We were doing well. Remember, this is not a great time in the account of if you remember in 2009, 1989, when that will financial issue. Things were getting a little tight, but what's weird is we send the seats up. We sold the X amount of seats. But then a lot of the seats, the mistake I made is like, maybe I need to take all the seats. Maybe I should have taken X amount of seats that's sold with a little bit of inventory, but no, I had to take them all. You know, bleachers are not easy to sell, so now it's still alive. And this guy up in Syracuse decides that he can melt the arms down, the cast iron, and get money for his drug addiction problem. So if you actually have a pair of seats, so anyway, we lost about six or 7,000 pairs of seats because the guy melted the arms down. Obviously, we sued it and we had insurance policy and that hold the lemma. So if you actually have a pair of seats, you really have something that's collectible because there are a lot more limited amount of those seats. And we only ended up taking a very limited amount of the bleachers out in the Yankee Stadium. So if you have those, that's a really good collectible too. And right now in the market, there are no seats out there. We got the last seats. Maybe there's three or four pairs we have left. But from the guy who did that job, he went out of business. We took all what was left from him. But when it was all said and done, we only made a few hundred grand on that deal. But we've got insurance money of a couple million dollars and now end up being the profit of the insurance money on that deal. What's crazy is that stadium, I would do that a hundred times out of a hundred times the same way, no difference. It was a really game changer for me, for the company and also for the business. It really opened people's eyes up the way I took that stadium apart. I kind of felt like I was a surgeon. And I really took nothing in that stadium for granted knowing how passionate people were and what had gone down in that stadium. So I'm very grateful for that opportunity. But the other thing was, I'm going to share this other story and that is, now it's, I don't really give a shit on work for that company anymore. So I could at least say this, but you got to have balls is always my favorite line. So we're losing money. We're not doing well this year. And then we got the stadium thing. And we're not really making a lot of money on that on the office because the economy is bad and you have all these expenses. And I'm thinking, I'm going to end up in the year, basically break even losing a couple hundred grand. This is not the worst thing in the world. We're for a 30 billion dollar company. I'm like, screw it. I'm going to triple down my advertising. I'm going to go because at that time, you were getting advertising for 20 cents on a dollar. You go get a million dollar ad for 200 grand. I'm like, shit, so I lose three for a hundred grand. They'll slap me around a little bit. They'll be mad at me. But what am I going to do? I thought it was a bigger play. So I go out and literally spend, but I was not a big advertising guy at Steiner. I didn't really believe in advertising. I was like, you know something. It's so cheap. I got a billboard outside of the garden. I've got billboards around the city. And people are like, man, this guy in this economy is, I'm looking large. I probably spent about a million and a half hours and it cost me like 300 grand. That's how cheap the advertising was. And I think that sometimes you got to go and really, you can't follow the pack. Most people, when things get bad, everybody panics, everybody gets all nervous. And so that's when you could really advance when things are a little wobbly. Most people freeze. And I always think, take action over anxiety. And that's one of my favorite lines. It's like, I took action at a time when most people would be shitting and trying to make cuts and not, which is what most people did. I took advantage of the market. And it was a really good tremendous opportunity for me to blow my company up through some advertising that I would never have been able to afford to do in normal circumstances. I love that. Incredible. We got this week, Brian, who's breaking through? So every week we do the top top three players, this happens to be NFL. We're working on to see the change in their cards. And I don't think there's any of anyone on here that is, we'll surprise anyone. We'll start with Drake May. So his, his panini prison silver is up 38%. And he now is in second week in a row where he's the number one trending player on Linux. So he's, I mean, people are buying him. They're scanning him. The second is Matthew Stafford. His stuff just keeps going up. It's over 100%. Because I think people just start, like, like, this guy is one of the best. I mean, he's here and here. The final one, true to my heart. I love seeing this because I haven't seen it a long time. Is a Chicago Bears player. Caleb Williams has gone up 23%. And he's number 40 on the trending player list. But those are, those are three guys. The offers have a ton of Drake May and a ton of Caleb Williams. So, uh, yay. Yeah, your, your family net worth is off. It just went off. I just want to throw something out of you for a minute. Obviously, I'm never going to call host to show with you guys, but my name doesn't rhyme with Brian and Ryan. I like that kind of theory. And obviously, that's not going to work. But I've gone on a lot of different shows over the years. And I always offer a copy of my book for free. And I, I really get some of you actually used to manage that. Which I don't know why. I mean, I like the books. There's four of them. And you pick one to limit. I mean, it was better than that. I'm sending it. But I've got more, more requests for my book from your show. That one show that all the pods I've done over the last five years, where I've offered a book. I mean, I probably have 20, 30, 40 people asked for the book. I'm like, what the hell is going on with this show? Yeah. People that take an action. So I got a business. I love it. I love it. I mean, a lot of people have reached out to me. So please put it in the notes. I'm extending the offer. But I love that you guys. I love that. There's people listening and like, we're respecting the hobby. Yeah. Which is, I think it's just everything like I, you know, all the years I've been in that I still respect the hobby and the people in it. And I just love that people have reached out to me and, you know, they have their two cents about whatever, whatever is the thing. And also, I love to get a copy of your book. I love that. So I appreciate that. Shout out for the book. And if everybody listening, thanks for reaching out. I love that. And don't hesitate if you still want to copy the book. Love it. Right. Anything to add there. No, I think, like, the thing I love this industry, like I was a derivative straighter off in the financial industry. Yeah. Every day I had to take on Goldman Sachs, which, you know, they weren't the most, they had the most integrity. But this industry, everyone has an affinity. I've learned that on something. The second thing is, is companies can help each other. Like Goldman Sachs is not helping, you know, Merrill Lynch or, you know, Bank of America. Bank of America. Yeah. We're, we're, we can help each other. Like Brandon and I have done partnerships before. We're going to do more. And that's smart. And that's what I love about this industry is we can help each other out. Speaking of friends in the industry, we got this Zion case. Wow. Oh, yeah. Which is Brandon Lutux. And that goes to Ryan. Go ahead. Yes. We have a name. All right. 4.494461. 4,494461. And that was over basically a 31 day period. I'll be fine. Unbelievable. Unbelievable. And we, we teed up. We tried to give hints the whole time, Brian. You know, we, we dropped them along the way. This isn't 5,000. You know, I think what I think you gave away like maybe the last weekend in the game. It's like you said, there's like a million scans alone or something like that. I said, I said, I'll give you a hint. It's got seven figures. Yeah. We couldn't, we couldn't lead them to water. Any more than we did. All right. Drum roll. Please. The winner of the Zion Lutux case is free. Whistner. Congratulations, Tray. We'll get your information. We'll send you DM. Get all of that info and send the case out to you. We appreciate everyone for sending in their guests. Gonna be more organized with those giveaways moving forward with, but hey, guest starts somewhere four plus million scans on the Lutux app. Congratulations to Tray, who guessed right at I think it was 3.5 million that he guessed. So he was the closest within half a million scans or a million scans, ultimately of what it was. Everyone else was a little lower, even though we tried to give you the hints. We did our best, but congratulations to Tray. First contest, give away the Lutux Zion case. Oh, Brian, any other news for Lutux this week? Well, I was going on your company, Brian. Oh, nothing. We're just chilling. You know, yeah, let it go. The card store, the card store is going to be cool. So talking about artists, we're going to do a big case that every month we bring in a new artist. We'll have some of a brand and stuff in there for the merch and collectible exchange. We'll have their signs up. So we're breaking, we broke ground, and we're probably, you know, January. And it's in Texas, Arlington, Ranger City. And if you listen, go vote on Manel for the Innovation Awards for Lutux. That's, am I getting that right, Brian? Yeah, on Manel, we're up for the Innovation Award. I think this being in the conversation matters. Like winning sometimes isn't always, it's not always the quintessential part of it all. Like I disagree. I argue with Derek Sheet about this for years about if you don't win the World Series, the season is a failure. Like I think being in the World Series is extremely cool and extremely hard to do and it should be a big deal, even if you lose. I think getting to the playoffs should be a big deal. Winning playoff games should be a big deal. Like, and it's, it's an important matter. Winning is important, but it doesn't have to be, it doesn't have to be the win all if you're especially if you're in the conversation of being a winner. Uh, I love it guys. I think I love this show. Yeah, man. We love you and appreciate your directness honesty and write up my alley. So I, I'm gonna appreciate it. Yeah, thank you very much. I'm sending a copy of the new book. I gotta make sure I say it anyway. I want to get your feedback on it. Yeah, brother. I love it. Hey guys, you need to find us collectibles.show. You'll have links to Brandon's book. Go check that out. He was so generous to continue to make that offer to anyone listening. Go to the App Store. Type in LudEx is the best scanning app on the market. Lots of new features. We're going to talk about one next week, including integration with eBay. That's amazing. We appreciate you for listening. Brandon Brian. See you guys. Love you. We'll talk to you soon. See you next time on TCC. Thanks for tuning into the show. Don't forget to follow us on your favorite podcast platform and don't miss the full video version on YouTube. You can find us at www.collectibles.show or follow Ryan on Instagram at Ryan Oldford. Now get out there and collect yours.